6 March 2024
|By Rebekah Moody
Asaas: End-To-End Trust Across The Customer Journey, Reducing Friction For Good Customers
A Brazilian fintech specializing in business banking, was struggling to verify its online users’ authenticity. Deploying Darwinium at the edge, via AWSCloudFront, allowed the fintech to collect hundreds of pieces of data relating to the user’s network connection, device, location, transactions and journey analytics to establish a baseline of normal, trusted behavior. This benchmark was used to verify all future signup and login events, which established trusted versus riskier groups.